Marketing your product or service has been transformed by the internet.
No matter what you currently do, the internet will or should be the focus of your marketing strategy.
Many business owners have understood the need to market online, via websites, microsites, landing pages, blogs, email, and social media.
At the very minimal an online presence such as a website or Facebook can help customers find you by providing contact details and showcasing your work and services. However the opportunities available for online marketing are much wider and way deeper than this.
Its not rocket science but often the obvious is the thing we overlook but it’s this, your website is useless if nobody visits it. You can can the simple steps of choosing a relevant easy to remember name, promoting your website and driving traffic to the site via email marketing campaigns.